This all started on the side of the road, yard-sale style, in a small beach town in New Jersey. It's all rooted in a simple concept: Live simple, do as much good as you can along the way, and if you believe in something, listen to your heart, listen to the universe, and make an impact. The opposite of negativity, of war, of fear, of ego, of hate. Peace is the product of positivity, of fearlessness, of humbleness, of love.. This is what we stand for in our daily lives - in a warrior fashion. The ocean has tamed the ego of many, has calmed the hearts of all, and has challenged the fearlessness of many warriors.